Ghana’s Communication Minister, Sam George, has clarified that the pricing of DStv subscription costs is not determined by the size of a country’s population. His remarks were made during an appearance on JoyNews’ PM Express on September 30, where he dismissed claims that larger markets automatically enjoy cheaper rates.

According to him, the argument about market size is misleading. “It’s not an issue of just market sizes, because if it was an issue of market sizes, the analysis you did, you should check how much Liberia is paying,” he explained.

He pointed out that Liberia, with a population of five million—comparable to that of Accra—was paying less than Ghana before the recent intervention.

Similarly, Angola, with a population of about 33 million, close to Ghana’s own, had subscription fees of around $30.Addressing a press briefing in Accra on September 29, Mr. George stressed that the new arrangement means Ghanaians will now enjoy more services at reduced rates.

“It is a commitment by MultiChoice to respond to the concerns of subscribers in Ghana, and the offer is unmatched anywhere else in Africa,” he added.

He further described suggestions that Nigeria’s lower subscription costs are driven by its larger population as “uninformed.”